Driving engagement from opinion leaders to influence and increase the reach of your message is more important now than ever. The competition to work with opinion leaders, and increasingly with emerging rising stars is extremely fierce in virtually all disease and research areas. Because of this, it is important to establish strong professional relationships with the right opinion leaders as early as possible. But identifying and prioritizing which stakeholders to collaborate with in a rapidly evolving landscape is challenging and time-consuming.
The current practice of sourcing, consolidating and manually analysing data from multiple siloed databases will cause you to make decisions based on fragmented information. Without the 360-degree perspective that the combination of multiple data source will bring and an objective process, you are prone to make sub-optimal and biased decisions. Paying a third-party consultant to do the work for you, on the other hand, is a costly process with minimal transparency that prohibits an iterative process. In addition, such a manual process makes it impossible to automatically and continuously monitor the recent activities of your stakeholders of interest.
As many of you who read the blog frequently know, we are working with a range of top-tier life science companies to help them attain a more efficient, data-driven, objective and transparent process. On December 15th, we are organizing a webinar in which we will share our insights and perspectives on the matter. Join us for our webinar on December 15th, 2017 and learn more about:
- What characterizes a Rising Star?
- Which Rising Stars are suitable broadcasters of your message?
- Novel approaches to drive stakeholder identification, prioritization, and engagement.
Simply follow this link, register for the event and join the session by using a Mac, PC or a mobile device – we look forward to seeing you!